Stella Artois x WimbledonCreative out of home

🎾 An interactive billboard pays tribute to Wimbledon Championship’s famous rain covers.

🎾 When it rains our ‘groundsman’ speedily covers the astroturf artwork – revealing a new message ‘When It Rains, We Pour’

🎾 Tennis fans can scan the QR code to find out how they can claim cashback for their pint of Stella Artois, if rain stops play.

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